Doing good isn’t meant to be complicated. We exist to make things more transparent and more effective for charities, individuals and companies alike. We help people find the right causes, show how their donations are used and provide a platform to contribute time, goods and funding. We’re levelling the playing field for every charity and bringing their activities into one place.

Find charities

We believe there is an imbalance in the charity sector as 70% of income goes to only 1.5% of charities in the UK. Our platform aims to give all charities an equal opportunity to share their missions, projects and achievements, and easily be found. The diversity and magnitude of actions and impact by charities in our society is something that would surprise many of us!

We are the place for anyone looking for charities and causes to support, volunteer and donate to.

Transparency to us

We all want more transparency, and most of us would donate more if we were given more information on how money is being spent by charities and the impact they are making.

To us, transparency is delivering understandable and comparable information on what charities do and how they are run. We aim to provide this through structured charity profiles where charities can present their projects and missions clearly, in addition to financial information sourced from the Charities Commission.

Further, we want to hear from everyone involved – from donors and beneficiaries, to volunteers and trustees. Rate, feedback and engage with each other, this platform is to raise the overall good in our society.


Our experience in the charitable sector indicates that money is not the only valuable resource to charities. The millions of volunteers and tons of goods donated every year also help charities make a difference.

So in addition to money donations, charities are able to ask for skills-based volunteers, both new and used goods and resources through our platform. whatCharity is here to build networks to help charities!

Improving Efficiency

The more impactful and efficient the charity, the better – so whatCharity offers a cost-effective market place for all charities. Instead of spending money on untargeted direct mail and advertising, charities can promote themselves in one place, to a whole network of individuals who want to hear about them and their causes.

whatCharity will revolutionise charities’ digital presence through this platform, with easy to use templates and shareable digital content and features. Individuals will be able to easily find charities, causes, and how to get involved in one place. The system is built from in-depth knowledge of how charities operate as well as what experience donors are looking for – enabling charities to communicate efficiently with their donors and volunteers.

 Want to sign up your charity? Please send us a request to publish your profile.